PRESS RELEASES

Picnic Perfect II by Jeni Lee

AllPosters.com Kicks Off Back-to-School Season with a Signature Style Contest and $4.98 Poster Sale

Site predicts this year's biggest sellers will include Big Lebowski, True Blood, Keep Calm and Carry On and Marvel characters, among others

EMERYVILLE, CALIF. (August 9, 2011)—AllPosters.com, a division of Art.com, Inc., the world’s largest online specialty retailer of wall art, today announced the launch of their back-to-school campaign, including a Facebook Signature Style Contest and a $4.98 poster sale. Customers can save on thousands of best-selling posters featuring images of favorite movies, athletes, celebrities, musicians and more.

“Whether it’s a dorm room or any room in your house for that matter, this is a great time to refresh and personalize your space,” said Gary Takemoto, senior vice president of merchandising for Art.com, Inc. “We’re excited to kick off the back-to-school season with fun new ways for people to engage with our massive collection of posters and find the right poster to suit their personal style.”

Are you a Boho, Scenester or Tree Hugger? Take the AllPosters Signature Style quiz and find out. By simply answering a few questions on the AllPosters.com Facebook fan page, people can find their Signature Style. Quiz results match users with one of several Style Personalities including The Boho, The Scenester, The Techie, The Sports Addict, The Social Butterfly and the Tree Hugger, and can be shared with friends through Facebook, Twitter, and email. AllPosters then provides customized poster suggestions that can immediately be purchased through the new AllPosters Facebook Social Shop.

Through September 12th, AllPosters Facebook fans can also submit photographic self-portraits illustrating their own Signature Style for a chance to win a $300 gift certificate to AllPosters.com. Fans can promote their entry by sharing it with friends during the entry period, and community voting takes place September 16-30. Five winners will be chosen.

As part of the $4.98 sale, AllPosters.com is featuring posters in the following categories: Movies, Television, Music, College/Dorm, Photography, Education, Art, Vintage, Sports/Games, Motivational, and Kids and Comics. This year’s best-sellers include “Big Lebowski – Dude,” “True Blood – Shattered Mirror,” “Bridge of Sighs,” “Keep Calm and Carry On,” “Barcelona – Messi,” and “Marvel Heroes.”

To find your Signature Style and browse this year’s $4.98 poster sale items, visit www.facebook.com/AllPosters and www.AllPosters.com.

About Art.com, Inc.
Art.com, Inc. is the world’s leading online specialty provider of wall art. The company was founded in 1998 with one goal—to make art accessible to all by transforming the way the world discovers, personalizes, shares and purchases art. From Basquiat to Van Gogh and every style in between, the site’s sophisticated visual search tools make it fun and easy to explore Art.com’s vast collection of more than one million works. Art.com, Inc. runs three sites in the USA–Art.com, AllPosters.com, and ArtistRising.com–and has a strong international presence with 25 local sites in Europe, Japan, Canada, Australia, Mexico, and South America.

Art.com, Inc. is a privately held company headquartered in Emeryville, CA, with other facilities in Ohio, North Carolina and the Netherlands. For more information, visit www.art.com and www.AllPosters.com. "art.com" and "AllPosters" are registered trademarks of Art.com, Inc. Other trade names and trademarks appearing above are the properties of their respective owners and are not used to imply a relationship with, or endorsement or sponsorship of us by, these other companies.