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Your privacy is very important to Art.com, Inc. (sometimes referred to as "we",
"us", or "Art.com"), and we are committed to respecting your privacy on this
site. In order to provide our Services, we will require information (including
address and credit card information) regarding our Users. We will maintain the
confidentiality of information provided in accordance with our Privacy Policy.
We may change this policy from time to time, and if we do we will provide
notice on this Web site regarding any changes to this policy.
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| 1.
Use of Information |
Art.com may provide
certain demographic information it collects to third parties in connection with
its provision of this Service. The dissemination of this information is
necessary in order to provide personalized information and promotional offers.
Except as disclosed in this Privacy Policy, our current policy is to refrain
from selling, leasing, or otherwise transferring your personally identifiable
information, however, this policy does not apply in all cases and this policy
may be changed in the future. We describe below some of the situations in which
such information may be disclosed. Art.com will never provide our promotional
affiliates with personally identifiable information which would permit them to
communicate with Users or their employees by email unless the User "opts-in"
and have not "opted-out", pursuant to our opt-out procedure, from receiving
communications. You may have the opportunity to ask us to provide your
information to these promotional affiliates. We expect those promotional
partners with whom we share information (with consent, as provided herein) to
respect the privacy of our Users in the same manner as we do. However, we
cannot ensure that they abide by our privacy policies. Art.com, Inc. is the
sole owner of information collected through the Service.
The information we collect may also include information you submit about
others, including the name, e-mail address or physical address of a gift
recipient. We only use information you submit about other people to deliver
information, products, or services specifically requested by you or to
cooperate with law enforcement officials in the investigation of alleged
unlawful activities of our customers. |
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| 2.
Information That Is
Personally Identifiable |
Our registration format
requests certain contact information from our Users. We collect information
that is personally identifiable through the registration and purchasing process
when processing your order. When a User completes an order, the format will
require personally identifiable information for each User, including:
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Contact information (examples include name, home address, email address)
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Unique identifiers (examples include credit card numbers)
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Demographic information (examples include zip code, telephone area code, age,
birth date, gender, income level, etc.)
The information we have obtained through this process may be used by Art.com,
as well as by providers of related services, in connection with processing your
order. We also use contact information from the registration format to send the
User information about us and when otherwise necessary. Such information may
also be used to assess your satisfaction with and to obtain feedback regarding
the Service we provide and to tailor the visitor's experience while visiting
our Web site.
We may use the contact information we collect to provide, by means other than
email, information or offers which we believe will be of value to Users and
their employees and we may share contact information with other companies that
may want to provide our Users, by means other than email, information regarding
additional products and services. We may also use the contact information to
send our Users information or offers by email which we believe will be of value
to them and we may share email contact information with other companies that
may want to provide our Users or their employees information regarding
additional products and services. Such contact information may be shared based
upon the demographic information we collect. Users may opt-out of receiving
future communications at any time; see the section below regarding "Opt-out".
Finally, the information we collect will be maintained in a file that we may
need to review in a variety of other circumstances, such as enforcing our Terms
of Use for Users, analyzing and understanding our customers and their needs,
and for the administration and provision of our goods and services.
As a User of the Service, you consent to the aforementioned uses of such
information and the provision of information to service providers that
facilitate the Service, all in accordance with this Privacy Policy.
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| 3.
Aggregate Information |
Subject to the other
terms of our Privacy Policy, we may aggregate (i.e. assemble on a basis that
does not enable one to personally identify you) the data that is acquired under
or in connection with this site and/or related to ordering our products and
services, including, without limitation, data about the products and services
requested and purchased by our Users. Aggregated data may be used by us to
improve our Service and for marketing purposes, and may be shared with and used
by advertisers and other third parties. We may also use such data to determine
what types of policies are best suited for our customers and what types of
policies our customers request. If we provide aggregated data to third parties,
particular personal information (including birth date, name, title, income,
home address, dependent information and any other identifying information) will
not be individually identifiable in the aggregated data.
Notwithstanding anything in this privacy policy to the contrary, Art.com has
contracted with third parties to provide tracking and analysis of information
and data collected from visitors to our website. Art.com reserves the right to
provide that information and data to such third parties for those purposes.
Such information and data is provided on a basis that does not enable a third
party to identify you.
Your use of the Service constitutes your consent to the use of such data on an
aggregated basis.
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| 4.
Policy on Children's Use
of the Site |
| This Site is,
generally, directed at persons over the age of 13 who purchase items with
credit cards and we do not knowingly collect personal information from or about
children under the age of 13 except as relating to a specific order for
products or services. If we, at any time, learn that information relating to a
child under the age of 13 that we have obtained is other than as set forth
above, we shall immediately purge such information from our records.
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| 5.
Cookies |
Like most other Web
sites, Art.com's servers may automatically track certain information about
activity on our Web site. This information allows us to keep our Web site
running efficiently. This information may include: the browser being used (such
as Netscape, Internet Explorer, etc.); your operating system (such as
Macintosh, Windows 98, etc.); your IP address; and the referring URL and all
company URL's you visit. We use your IP address to help diagnose problems with
our server, and to administer our Web site, but your IP address is not
connected to information that is personally identifiable.
In addition, Art.com may use "cookies" on certain pages of our Web site to
automatically collect information from a visitor to our Web site and transfer
this information to the visitor's hard drive. Cookies help us recognize repeat
visitors, allowing communication of a personalized welcome message and
tailoring of content to match particular interests.
We also may use outside advertising companies to display advertisements on our
site. These advertisements may also contain cookies. Some customer data may be
shared with the advertising affiliates on an aggregated basis in accordance
with the other terms of this Privacy Policy. Because cookies are stored on your
hard drive, not on our Web site, you are always free to set your browser to
decline cookies and you can delete them from your computer. If you decline
"cookies" or delete them from your computer, you will still be able to access
our Web site, but you may find that some areas do not work as smoothly as when
cookies are enabled on your system.
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| 6.
Other Use |
| It is possible that
Art.com, its business and/or assets, its present or future subsidiaries, joint
ventures or any combination of such, could merge with or be acquired in one or
more types of transactions by another business entity or entities. Should such
transaction(s) occur, Art.com has your permission to share some or all of your
information in order to, among other things, facilitate continuation of one or
more services similar to all or a portion of the Service. Notice of such an
event (to the extent that it takes place) will be posted on this Web site and
we will require that the new combined entity adhere to the practices disclosed
in this Privacy Policy. |
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| 7.
Disclosure for Legal
Purposes |
| Given the government's
current interest in Internet regulation, you hereby authorize us to disclose
information pursuant to judicial and administrative proceedings, and in
connection with law enforcement activities and as otherwise may be permitted by
law, to law enforcement or government agencies if we believe the disclosure is
necessary or appropriate. You also authorize us to disclose information if we
believe the disclosure is necessary or appropriate in the event of an
investigation of improper or illegal conduct in connection with our Web site,
such as fraud, misrepresentation, intellectual-property infringement, or other
activity that may put us at risk for liability. We will, whenever we believe
reasonably possible, use our reasonable efforts to inform a User whose
information may be so revealed. |
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| 8.
Other Parties and Your
Information |
| This policy only
relates to our collection and use of your information, except as otherwise
provided. We are not responsible for the privacy policies and practices of
promotional affiliates or other third parties to which we may provide links.
Art.com does not have control over the privacy policies applied by any other
party that you may disclose information to when linking to from our Web site.
If you would like information on any other party's privacy policy, you should
contact that party directly, and we encourage you to do so. |
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| 9.
Security |
Art.com employs
standard industry measures to protect and ensure the confidentiality of your
personally identifiable information, including the use of firewalls and SSL
encryption. Despite these efforts, we cannot guarantee the security of your
information given the current state of the Internet. We also do not undertake
to maintain information about you for a duration greater than as provided by
law, rule or regulation.
Art.com engages in other security measures, as follows:
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Physical security of the systems against theft and damage
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Software integrity to ensure that only authorized personnel can implement or
modify software
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Disaster recovery planning processes and systems
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Data integrity to check the validity of certain data
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Data security administration procedures to ensure proper monitoring and
auditing
We believe we employ security measures that adequately address the security
needs of Art.com customers.
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| 10.
How You Can Modify
Information, Opt Out, or Contact Us |
You can review and
modify (or remove) the information you provide us in the order or registration
process if this information changes. The information that you may change (or
remove) includes any information provided on our order or registration format.
To make any of these changes, you may log on to this site and make the changes
directly after you have received an identification and password for the
transaction or for the individual order.
After either completing your first purchase at Art.com or otherwise using our
registration module, your registration on our Web site will be confirmed by an
email correspondence to your email address. If you do not object to such email
within three days, it will constitute your consent to receive email notices and
other email communications from Art.com and its advertisers and promotional
affiliates. In the event you no longer wish to receive such email notices or
other email communications from us, you may opt-out by removing yourself
through our opt-out procedures. You may also contact us at
info@art.com if you no longer wish to be enrolled as a User.
To contact us with questions about this policy or other inquiries send us an
email at info@art.com and write "Privacy
Policy" in the subject line.
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